Still boggles my mind: Toss a coin 256 times, noting if it's heads or tails, and convert the result into a binary number.

Congratulations, you've generated a Bitcoin private key, enabling you (after running it through a few more mathematical functions) to send and receive funds from anywhere in the world, with no central authority, no ties to your identity, no one to trust to keep your keys secure, and not even the requirement of an Internet connection. Just pure maths and cryptography...

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No Logo

Step away from the walled gardens of Facebook, Twitter and Instagram, whose raison d'être is to sell your data to the highest bidder, harvest your attention with addictive dark patterns, and bury the content you wanted to find in an "algorithmic" feed packed with ads.

Return to the pure intentions of social networks with the Mastodon instance, which will always remain decentralized on top of open protocols, community-owned, and ad-free.

Like with email, you can follow and communicate with users across other Mastodon instances, so the network is not under the control of any single centralised entity.

Not sure which Mastodon instance to sign up to? Don't worry - solid progress is being made on an account migration feature for Mastodon, allowing you to move your account and followers to a different instance.

Our name is a homage to Naomi Klein's 1999 book No Logo, which explores the dangers of corporatism.